If you know the Pledge of Allegiance, or can recite a prayer, or remember something a family member told you when you were little, it is because of one thing: repetition. Whether you were standing in a classroom with your hand on your chest, or kneeling in a house of worship or sitting at the kitchen table, you remember these things because you did them everyday or every week for long time.
When you share your poem, you may have just one chance. Someone might read your poem from a page or you may read it to them. Either way, at the end of the poem, your opportunity is over. If your message is important enough for you to write it in a poem, how will you get your audience to remember it? Use repetition.
Poetic word of the day: refrain (click here to see the definition on Merriam-Webster’s Word Central)
You can repeat words, phrases or whole stanzas in your poems.Spoken word artists use repetition often because it can boost the entertainment value of their poem. Printed poems also benefit when parts are repeated. Your main idea is the what you repeat. If one word makes your point, repeat it. If a phrase or sentence is needed, repeat that. When you do, your audience will recognize something familiar that you gave them before and it sinks in a little deeper. Even if people don’t remember you name, they will remember your poem. Some may even repeat parts of it back to you.
You can be creative when repeating a section of your poem. Repeating something exactly the same way two or three times can become boring. If you are repeating a stanza, you can reword it or rearrange the phrases. You can even rewrite a phrase in the section. Your audience will notice what is different if you change one small thing each time you repeat it.
The best example of this that I can find is Dr. Seuss’ “Green Eggs and Ham” where there is lots of repetition and most repeated parts are different as the story goes on.